Learn virtually in the comfort of your home or office - no travel required! Our webinars make it easy to get the educational topics you want, when you want them. Participants earn CEUs toward Landscape Industry Certified recertification.

WEBINARS

Learn virtually in the comfort of your home or office - no travel required! Our webinars make it easy to get the educational topics you want, when you want them. Participants earn CEUs toward Landscape Industry Certified recertification.

Archived Webinars

Webinars Sponsored By:
Bartlett

PARTICIPATION

  • FREE for NALP Members!
  • Nonmembers $39 for each webinar

All webinars (including slides) are archived in the Member Center for on-demand viewing at your leisure. National Association of Landscape Professionals membership is required to access archived webinars.



UPCOMING WEBINARS

Wednesday, September 27

1:30 – 2:30 p.m. EDT
Top Tips to Tune Up Your Lawn Fertilization Division
Dana Davis, Pro-Motion
Well ran Lawn Fertilization Divisions are well ran machines that are profitable and efficient. Dana Davis will pop the hood and get into the details of how these well ran teams get things done. This webinar will provide you with an understanding of what it takes to be a high level Lawn Fertilization Operator, what are some of the challenges, and how to effectively compete at a high level of performance.

Free for NALP Members $39 for Nonmembers

Wednesday, October 11
1:30 – 2:30 p.m. EDT
How much Should you spend on Marketing?
Dan Gordon, Turf Books, NALP Consultant Member
How much do you want to spend on marketing next year? And how will you determine if the expenditure made sense and resulted in profitable revenues? This talk will focus on the cold hard numbers as opposed to the creative aspects of how an advertising campaign must work in order to be successful. It will cover expenditures, response rates, closure rates as well as the analysis needed to compare alternative marketing investments.

Attendees will leave this session with:
• Tools to use to rate and improve marketing decisions -ROI
• Tools to measure
• Response Rates
• Cost per lead
• Cost per closed sale
• What are the most important Statistics to look at when designing a successful marketing plan

Free for NALP Members $39 for Nonmembers

Wednesday, December 13
1:30 – 2:30 p.m. EDT
Get Found Online: Proven Tactics for Landscaping Company Digital Marketing
Jack Jostes, Ramblin Jackson
New landscaping clients are searching for your services online! Learn easy, actionable digital marketing tactics you can make to get your landscaping company found online. Whether customers are searching Google, Yelp, with their smartphone or laptop, there are ways to improve your search rankings, build your local presence, and grow your business.

Free for NALP Members $39 for Nonmembers


Wednesday, December 20

1:30 – 2:30 p.m. EDT
Benchmarks for Landscape Construction Professionals
Jim Huston, J.R. Huston Consulting, Inc., NALP Consultant Member
Taken from Huston’s newly released book, Benchmarks for Landscape Construction Professionals, this webinar covers benchmarks, standards and critical numbers for landscape construction. It covers such areas as financial statements (P&L and balance sheet), production, estimating, company structure and personal standards.

Free for NALP Members $39 for Nonmembers


Landscape Industry Certified Webinars approved for NALP Landscape Industry Certified recertification at 1 CEU per hour of instruction attended. For more information, please visit NALP's Recertification Center.