Press Coverage

Through the Industry Growth Initiative’s media relations efforts, NALP is working to enhance the narrative about the industry – helping shine a positive light on lawns, outdoor living, the knowledge and professionalism of industry companies, and the merits of industry careers. In IGI’s first year, industry generated messaging was seen more than 200 million times – through national outlets and thousands of local markets.

Just look at SOME of the places our messages are appearing: