Keynote Speaker

6:00 PM - 8:00 PM
Ron Jaworski, NFL Quarterback

After a distinguished 17-year career as an NFL quarterback and color commentator on Monday Night Football, today Jaworski is coaching football fans as a multi-platform NFL analyst.

After his keynote speech, Ron will take questions from the audience and then join LANDSCAPES 2017 attendees for photos and autographs. Don't miss this incredible opportunity to meet a football legend!

3:30 PM - 4:30 PM
One-On-One Mentoring Session With NALP Trailblazers

If you've ever wished for a business coach or mentor, this is your chance. Our esteemed group of Trailblazer Mentors have proven track records of success in the lawn and landscape business, and during this session they'll listen your biggest business challenges and offer seasoned advice. These powerful one-on-one mentoring sessions will help you overcome your challenges and take your business to the next level! Space is limited! To sign up for a session, please email

4:30 PM - 5:30 PM
Newcomers Reception

If it's your first time at LANDSCAPES 2017, join us for a reception where you can meet other people who are attending the conference for the first time. We'll also have some veterans to show you the ropes.

9:00 AM - 4:30 PM
Account Manager Training Workshop
Ken Thomas & Ben Gandy, Envisor Consulting, Inc.

When it comes to getting and keeping customers, customer service is more important than quality, and even more important than price. Market-leading companies consistently differentiate themselves by providing an extraordinary customer experience, and account managers are the people who deliver that experience. In this one-of-a-kind seminar, industry leaders Ken Thomas and Ben Gandy share insights and industry best practices required to master the account manager role.

In this specialized workshop, account managers will learn how to:

1. Develop high-level client relationships and successfully onboard new clients to ensure long-term success.
2. Identify, present and close more landscape enhancements, while delivering services on-time and on budget.
3. Win greater customer loyalty, increase retention, improve productivity, boost sales and generate higher profits.