CEO/COO (GM) Workshop

2:00 PM - 6:00 PM
EFFECTIVE CEO/COO (GM) PARTNERSHIPS: The power of collaborative leadership - A workshop by Jeffrey Scott, Jeffrey Scott Consulting
Jeffrey Scott, Jeffrey Scott Consulting

Great companies are powered by highly productive partnerships at the most senior levels. Learn how to unleash your company's full potential by upgrading your role as CEO and helping your right-hand men and women develop their roles as chief operating officer, general manager and division leader. Bring your "number twos" and together you'll learn what each needs from the other in order to foster massive business growth.

A tremendous lineup of guest speakers includes live case studies of successful high-level partnerships. You'll hear about mistakes that were made on the way to building productive relationships that have set companies up for unparalleled success.

Owners will learn how to hand off responsibilities and grow into the role of visionary and hyper-effective CEO. Key employees - chief operating officer, general manager, division leader - will learn where to improve and what skills to master. Both sides will learn how to work together with more mutual trust, efficiency and respect for each others' roles.

You will leave this workshop with the following tools:

  • A written relationship contract between CEO and the "number twos," so you can stay in your lanes and get more done.
  • A strategic plan outlining how all leadership roles will excel and work together over the next 12 months.
  • Other tools and concepts presented by guest speakers.

The Power of Collaboration VIP Dinner
Enjoy an optional VIP dinner after Jeffrey Scott's half-day session. Space is limited and offered on a first-come, first-served basis. Please RSVP to

3:30 PM - 4:30 PM
One-On-One Mentoring Session With NALP Trailblazers

If you've ever wished for a business coach or mentor, this is your chance. Our esteemed group of Trailblazer Mentors have proven track records of success in the lawn and landscape business, and during this session they'll listen your biggest business challenges and offer seasoned advice. These powerful one-on-one mentoring sessions will help you overcome your challenges and take your business to the next level! Space is limited! To sign up for a session, please email

4:30 PM - 5:30 PM
Newcomers Reception

If it's your first time at LANDSCAPES 2017, join us for a reception where you can meet other people who are attending the conference for the first time. We'll also have some veterans to show you the ropes.

9:00 AM - 4:30 PM
Account Manager Training Workshop
Ken Thomas & Ben Gandy, Envisor Consulting, Inc.

When it comes to getting and keeping customers, customer service is more important than quality, and even more important than price. Market-leading companies consistently differentiate themselves by providing an extraordinary customer experience, and account managers are the people who deliver that experience. In this one-of-a-kind seminar, industry leaders Ken Thomas and Ben Gandy share insights and industry best practices required to master the account manager role.

In this specialized workshop, account managers will learn how to:

1. Develop high-level client relationships and successfully onboard new clients to ensure long-term success.
2. Identify, present and close more landscape enhancements, while delivering services on-time and on budget.
3. Win greater customer loyalty, increase retention, improve productivity, boost sales and generate higher profits.