National Lawn Care Month Toolkit

Every year we observe National Lawn Care Month in April, providing tools for the entire industry to educate consumers about the benefits of a healthy lawn. This year, we are cross-promoting National Lawn Care Month on our new advocacy platform, Voices for Healthy Green Spaces which is building a national community of supporters who advocate for the care of managed lawns and landscapes. Sign up today at greenspacevoices.org.

Use the videos, social media graphics, infographic, and messages in this toolkit as often as you like in April, and beyond, to tell promote healthy lawns.

Spread the Word

Here are some positive messages that you can share this April on your social media channels:
  • Did you know? Your yard helps the environment by sequestering carbon, producing oxygen, and saving energy. #LawnCareMonth 
  • When you have healthy green spaces, you have a healthy community. #LawnCareMonth
  • Your yard is not only a great escape it helps the planet. #LawnCareMonth
  • By keeping your lawn healthy you, you help nuture nature. #LawnCareMonth

Shareable Resources


2022 Sharable Social Media Content

Facebook/LinkedIn/Twitter Post Suggested Copy: 

 

April is National Lawn Care Month. Do you know how much good the grass in your yard does for the environment? #Lawncaremonth

Facebook/LinkedIn/Twitter Post Suggested Copy:

April is National Lawn Care Month. Did you know that healthy lawns, parks and grassy areas keep your community cooler in the summer? #Lawncaremonth
Facebook/LinkedIn/Twitter Post Suggested Copy:

You can breathe easier when you have healthy lawns and green spaces around you! Your lawn not only filters carbon dioxide, it helps filter other pollutants in the air. #Lawncaremonth


2021 Climate Change Campaign 

If you'd like to use last year's climate change messaging or collateral, it is available below. 

Shareable Resources




Together we can amplify the message about how the work lawn and landscape professionals do everyday positively impacts climate change. Use the hashtag #LawnCareMonth in April in your social posts.  And, use our new animated video and infographic that tells the story about how managed landscapes help fight climate change. 

Facebook and LinkedIn, Instagram, and Twitter Graphics and Suggested Messages

Image Set #1: Did You Know? 
Social Media Post Text: Healthy lawns provide cooling and energy savings. When the temperature of the sidewalk is 100 °F, the temperature of the nearby turf is approximately 75 °F; a full 25 degrees cooler! #lawncaremonth


Image Set #2: Healthier Yards = A Heathier Climate
Social Media Post Text: Did you know? The lawn, trees, and plants in your yard remove carbon from the air and trap it in the soil. Keep your lawn healthy and it helps fight climate change. #lawncaremonth


Image Set #3: Lawns Provide Oxygen
Social Media Post Text: A 5,000 square foot lawn produces enough Oxygen daily for 18-34 people (The Lawn Institute). Healthy lawns helps fight climate change. #lawncaremonth

Facts

  • A 5,000 square foot lawn produces enough Oxygen daily for 18-34 people. (The Lawn Institute)
  • Turfgrass, like that found in our lawns, is much cooler than asphalt or cement, acting as an “air conditioner” for the surrounding area (lawns can be more than 20 degrees cooler than urban asphalt "heat islands").
  • Healthy turfgrass has many miles of fibrous roots that hold soil and filter rainwater. (National Arboretum Grass Roots Project)  A single grass plant can have more than 300 miles of roots.
  • Research has found that people find stress relief and healing when interacting with nature or even when just viewing nature on a computer screen or through a window. (Nature Sacred.org)

Partners

Turfgrass Producers International Irrigation Association