FOR IMMEDIATE RELEASE
Contact: Emily Parenteau
Contact: Lisa Stryker
FMC and NALP Develop Joint Initiative to Help Lawn Care Operators Grow
The NALP-FMC Kickoff Promotion Runs from Nov. 30 through Dec. 11, 2020
PHILADELPHIA, Pa. and FAIRFAX, Va., (November 18, 2020) — Today, FMC Corporation and the National Association of Landscape Professionals (NALP) announced that they will launch a joint initiative to help lawn care operators (LCO) grow their businesses by providing access to a variety of tools and resources offered by both FMC and NALP.
The FMC True Champions program helps small-to-medium-sized lawn care companies ($450,000-$850,000 in annual revenue) transition from working ‘in’ their business to working ‘on’ their business. FMC will sponsor memberships in NALP to give small companies access to resources and training.
“FMC is committed to growing the future of the lawn care industry,” says Mike Sisti, Marketing Manager at FMC Professional Solutions. “We built the FMC True Champions end-user program as a way to support LCOs strategically grow their business.”
FMC will sponsor a free, one-year membership in NALP to companies that meet a minimum requirement for the promotion. FMC True Champion program members will be provided a discount for the following two years of NALP membership to allow LCOs to become fully engaged with the association.
“We are extremely excited to partner with FMC and their True Champions program on this effort,’ said Britt Wood, NALP CEO. “By working together, we can help up and coming LCO’s grow and develop their businesses.”
FMC is offering the NALP-FMC Kickoff Promotion Nov. 30-Dec. 11, 2020, with rebates on FMC products specifically geared towards the lawn care market.
Companies enrolled in the program will also receive a complimentary registration to some NALP education events, ensuring that they have every opportunity to access the networking and education to help them grow professionally.
To learn more and to sign up for FMC True Champions, visit https://info.fmctruechampions.com/en-us/nalp-fmc-enrollment
FMC True Champions
The FMC True Champions program is a resource for lawn care professionals to access valuable Product Rewards and Business Building Solutions. It also has a third pillar that supports industry initiatives and associations like NALP, Project EverGreen, and RISE. This depth of industry commitment by FMC includes increased investments in these causes and support of key initiatives. To learn more, visit https://www.fmctruechampions.com
FMC Corporation, an agricultural sciences company, provides innovative solutions to customers around the world with a robust product portfolio fueled by a market-driven discovery and development pipeline in crop protection, plant health, and professional pest and turf management. FMC Corporation employs approximately 6,400 employees around the globe. To learn more, please visit www.fmc.com.
FMC and True Champions are trademarks or service marks of FMC Corporation or an affiliate. ©2020 FMC Corporation. All rights reserved.
The National Association of Landscape Professionals represents an industry of approximately 1 million landscape, lawn care, irrigation, and tree care professionals. Through national advocacy campaigns, the association is growing the industry and its workforce. NALP offers its members professional development through education, networking, and training, certification and accreditation programs. For more information about NALP, visit www.landscapeprofessionals.org.