SPECIALTY SUMMITS

Sit with your peers, listen to expert case studies and dig into technical, business and operations topics in the Specialty Summits on Tuesday. Choose from Lawn Care, Landscape Management, Design Build, Irrigation and Snow and Ice Management. Add these ticketed events to your regular conference registration.

Lawn Care Summit

Tuesday, October 16, 9 am - 4 pm (Add this ticked event to your registration - Lunch is included)

9:00am – 10:15 am Mosquito Control Programs, Led by Kurt Vandock, Bayer Environmental Science

Hear about best practices as well as common pitfalls for mosquito control surveillance, monitoring, and intervention methods in both residential and commercial settings. 

10:30am – 11:45 am Analyzing and Identifying Turf Problems, Led by Clint Waltz, University of Georgia Extension Service

Real-world case studies demonstrate the importance of identification of biotic and abiotic turfgrass issues, including pests, pesticide-related and environmental injuries.  Tips for communicate with consumers to set reasonable expectations will be shared.

1:15pm – 2:30pm Urban Nutrient Management in Today's Environment, Led by Eric Miltner, Koch Turf & Ornamental

 

2:45pm – 4:00pm Pollinator Protection: Understanding the Issues, Led by Frank Wong, Bayer Environmental Science

Discover best management practices for protecting pollinators in lawns and landscapes, including impact of pesticides, how to improve pollinator populations and messages to share with customers. 

Sponsored by: Bayer

Landscape Management Summit

Tuesday, October 16, 9 am - 4 pm (Add this ticketed event to your registration - Lunch is included)

9:00am – 10:15 am How to Sell Profitable Landscape Enhancement Services, Led by Fred Haskett, The Harvest Group

Learn how to understand client needs, estimate and price a job, and identify landscape enhancement services to propose to clients. Hear how these extras enhance profits and strengthen client relationships.

10:30am – 11:45 am Sustainable Landscape Toolbox, Led by Bob Grover, Pacific Landscape Management

When your customers ask you about your Sustainability initiatives, do you have any? The world is becoming ever more concerned with environmental stewardship and our profession needs to step up. This program will give you ideas and motivation to improve your efforts to lessen the environmental impact of your operations.

1:15pm – 2:30pm The Science Behind Landscape Management, Led by Nikos Phelps, Utopian Landscapes

Learn the science of landscape management and how to ensure a healthy company by taking a look at the anatomy of landscape company management by assessing the services, employees, equipment, location, marketing, clientele, season and subcontractors that work as a system to give your company life.

2:45pm – 4:00pm Benchmarking: Making the Numbers Work for You, Led by Andrew Dickson, LandOpt

Learn how to track internal metrics, understand fluctuations in performance, make meaningful comparisons to other companies and use data to drive improved performance to meet your goals.

Sponsored by: John Deere

Design Build Summit

Tuesday, October 16, 9 am - 4 pm (Add this ticketed event to your registration, Lunch included)

9:00am – 10:15 am The Growth Secret: Integrating Marketing & Sales, Led by Jeffrey Scott, Jeffrey Scott Consulting, Inc.

Marketing and Sales are critical for growth; however they are often managed separately, which creates waste, misalignment and inefficient overhead. In this two-part course power-packed session, Jeffrey and guest speaker Chris Heiler of Landscape Leadership will present an aligned perspective on what works best in both marketing and sales, and how to integrate and staff the two for maximizing ROI and achieving a sales explosion.

10:30am – 11:45 am The Growth Secret Part II, Integrating and Staffing Marketing & Sales for Maximum Impact and Profits, Led by Jeffrey Scott, Jeffrey Scott Consulting, Inc.

Marketing and Sales are critical for growth; however they are often managed separately, which creates waste, misalignment and inefficient overhead. In this two-part course power-packed session, Jeffrey and guest speaker Chris Heiler of Landscape Leadership will present an aligned perspective on what works best in both marketing and sales, and how to integrate and staff the two for maximizing ROI and achieving a sales explosion.

1:15pm – 2:30pm Benchmarks for Landscape Construction Professionals, Led by James Huston, JR Huston Consulting

This session will cover benchmarks, standards and critical numbers for: landscape construction finances, marketing, estimating, accounting, production, organizational structure and individuals. 

2:45pm – 4:00pm The Planting Process: Best Practices for Success, Led by Rex Bishop, NALP

Discover how to improve your processes to address the variables in landscape installation – soils, climatic conditions, site conditions, plant type and more – for greater success and efficiency.

Sponsored by: Caterpillar

Irrigation Specialty Summit (1/2 day)

Tuesday, October 16, 8 am - 12:15 pm (Add this ticketed event to your registration)


 8:00am – 9:15 am Utilizing Smart and Wireless Irrigation Technology, Led by Chris Pine, BluGreen Solutions

Landscape water management is the new trend, but what does it really mean and what will you need to thrive in the this new business? This course will review the technology and show how to incorporate it into your organization.

 9:30am – 10:45 am Bidding Strategies for Irrigation Contractors, Led by Kurt Thompson, K. Thompson and Associates

Discover the cause and effect of pricing strategies and processes on a P&L in order to improve the bidding process.

11:00pm – 12:15pm Scheduling Irrigation for Plant Health & Water Use Efficiency, Led by Dan Veltema, Spring Brook Supply

This session will spell out the critical points, factors and criteria required for the proper scheduling of an irrigation system. Understanding and implementing these techniques most often leads to healthier plant material.

 

Snow and Ice Summit (1/2 day)

Tuesday, October 16, 1 pm - 5:15 pm (Add this ticketed event to your registration)

1:00pm – 2:15pm Snow Industry Standards, Led by Kevin Gilbride, Accredited Snow Contractors Association

Learn how The American National Standards Institute’s  standards for snow and ice management can help snow and ice management companies reduce risk and differentiate themselves to their customers and insurance carriers.

2:30pm – 3:45pm Contract Language for the Snow Industry, Led by Josh Ferguson, Freeman, Mathis & Gary

Successful contracts for snow and ice management companies, are critical. Learn how to protect yourself, your company and your insurance carrier by understanding the language in your contracts.

4:00pm – 5:15pm Landscapers & Snowplowers' Liability: Pitfalls of Contract Language, Led by Rich Arlington, Rich Arlington and Associates

Learn what the language in your contracts really mean in court from an expert with over 30 years of experience.